Indoor Recess is a virtual pitch competition created in light of the COVID-19 internship cancellations and hiring freezes. Over the course of two weeks, my team created a spec campaign for the upcoming Twitch Rivals Minecraft Tournament in order to get more engagement from streamers and maximize viewership with fans. 
Won 2 out of 5 categories, including Best Strategy and Recess Monitor’s Pick (Indoor Recess Top Choice)

The Team: 
AD: Me & Krista Stanley 
 CW: Zach Driscoll & Nour Nabhan 
Strategy: Hannah Bae & Eryn Burnett 
Account: Bradtna Lou & Deven Sportelli

The Research
The Big Idea
Media Plan