Hello
I’m Joy, a UX designer based in Houston with a passion for learning and solving human problems through thoughtful and accessible design.
Currently, I lead UX initiatives for United Airlines' corporate business travel team, focusing on delivering impactful and user-centric digital experiences. Prior to that I was at design agency, R/GA, where I created digital and web experiences for high-profile clients such as Google, Nike, Opendoor, Shopify, and Youtube. As the lead designer for the start-up, InStok, I have also directed design for the online web extension OctoShop, contributing to a multimillion dollar acquisition.
I hold a degree in Creative Advertising and Business from the University of Texas at Austin, with a specialization in graphic design and art direction. My diverse creative background equips me as a hybrid designer blending UX industry experience with a keen visual sensibility to effectively drive projects from concept through execution.
In my free time, I enjoy photography, reading on topics relating to art, design, and architecture, exploring local coffee shops, and traveling!
Let's work together! Reach me on LinkedIn or at joyyluu@gmail.com.